Behind The Scenes: Creating Different Video Styles In A Kitchen Set
We were approached by kitchen appliance manufacturer, CDA, to shoot their products in a contemporary style kitchen set built at our studios.
Working with their team and Childs Brand Partners, our four day shoot produced images for their brochures, website and social media channels.
Following the stills shoot, our video team stepped in to produce two additional videos of different styles.
Interested in our stills shoot for CDA? Click here to see the case study.
Watch Our Team Explain The Vision
Will and Steve talk through how we set up the different shoots. They demonstrate how important it is to keep to a style throughout the shoot.
The Commercial Style
This video highlights the brand throughout. A light airy feel, slow pans around the appliances, and zooms on key features, all help to focus the viewers attention on the products.
The lifestyle elements of the actress cooking a recipe position the brand as aspirational.
The Advert Style
Our team introduced a little fun into this shoot.
Playful fast paced edits and the performance from the actor helps the production build a relatable character.
Our Stills Shoot For CDA
See the stills from this shoot which were produced for CDA to use across their brochures, social media and website.