Christmas..... In July
Planning ahead for your seasonal imagery
It's later than you think!
We all know that retail seasons seem to start earlier and earlier each year, and behind that is a whole lot of preparation.
In order to be ready to hit the press at the right time to kick start your Christmas marketing campaigns, the concept of "Christmas in July" will be firmly on your calendar.
With that in mind, we completed our first Christmas 2022 shoot in the studio a few weeks ago, and whilst we can't show you the finished results of that just yet, its a perfect time to start thinking about what you may need from your seasonal photography.
Include Christmas in your Autumn/Winter shoot
It's an easy win to combine Christmas shots into your planned Autumn product photography. While your stock is in the studio anyway, it doesn't take a huge leap to transform Autumn into Christmas.
If you are shooting a lifestyle room set, layering Christmas trees and decorations onto your autumn range is only a relatively short amount of extra studio time, for maximum results. Beautifully demonstrated below by Christmas giant, B&M Stores from their 2021 shoot. Coming soon, this years updates!
All about the food
For most families a huge part of Christmas preparation is the food, so if that is your market, planning photography for your must have items is key.
Prodoto have everything you need to put your Christmas food photography and videography centre stage, right now at the start of summer!
Whether you need to create a complete feast including all the trimmings, displayed in a fully dressed room set, or individual products made stars of the show; our specialist food photography team, and bank of food stylists, can create perfect settings and atmosphere.
Christmas fashion & product for gifting
Fitness and outdoor brands can do Christmas too!
Product photography can be elevated by adding a sprinkle of creativity to your flat lay shoots. Whether that is fairy lights or snow, or even animating your products to create brilliant stop motion content for social media channels.
Our creative team can come up with concepts that will work whatever your product range and brand image.
And don't forget moving imagery works brilliantly for this time of year!
Animations and videos can bring some real fun into your Christmas marketing, so why not add these to your stocking as well?
Whatever is on your Christmas List.....
It is never too soon to start planning what will be under your customer Christmas trees this year!
Talk to our friendly, helpful team soon to see what magic & sparkle we can create for your brand.