360 Degree Rotations
Similar to video, this content is being driven by online sales. Initially considered a bit 'niche' and potentially short lived, the demand is growing, particularly for certain product areas.
A small tabletop set up is relatively straightforward. Either created from still images, or continuous video, your smaller products can be shown as 360 rotations with ease. Larger items and garments on mannequin are more involved, and these sectors still have some limitations for cost effective results, but this is changing fast.
According to a recent 1WorldSync survey, online shoppers rate 360 photography as the "most helpful" form of imagery when making a purchase. As a global product content platform, they should know!
Including rotations for your products has numerous benefits; they keep customers on your pages longer improving engagement, they deliver better product understanding and confidence, and very importantly increase sales and reduce returns.
To find out more about our 360 Rotation services and see more examples, why not visit our dedicated page.